“In theory, theory and practice are the same. In practice, they are not,” so said Albert Einstein.

While crisis management communication theories may be common knowledge to many risk managers, only the few who live by them know the lessons from real cases. One of those lessons is that communication in emergency situations is as important as the operative response. This session will allow you to challenge your crisis management communication skills by confronting them “live” with real crisis management communication case(s) and learning from your peers’ experiences.